You are receiving this newsletter because you are already on our email list, having requested a copy of one of our resources. If, for any reason, you don't want to get this free email newsletter, reply with the words “opt out.”

Every issue of this newsletter gives you the exact systems, strategies, and principles I’ve used to generate 8 figures (almost entirely) with email marketing. So you can build your own systems that will carry you through the next algorithm change or recession. This is what actually works.

Walk into any grocery store and look at the drinks. Protein shots, green sludge in a bottle, ginger-turmeric things squeezed into tiny little glasses. Half of that stuff didn't exist two years ago. All of it sells. And all of it quietly proves something most people get completely backward.

They look at a crowded shelf and see a closed door.

I look at the same shelf and see the clearest buy signal there is.

This is the lie that keeps good people broke, and it shows up in my inbox almost every week. "Igor, I'd love to get started, but the market's too crowded. Everyone's already doing this. I missed my window."

I get it. You look around, see a thousand people selling the exact thing you wanted to sell, and your brain reads that as the party already happening, the lights coming on, the chairs getting stacked. So you talk yourself out of it before you ever begin.

Let me show you why that instinct is quietly costing you a fortune.

Before we go any further…

On Thursday, multi-millionaire investor Darren walked through the three investing strategies he uses to generate between $400 and $1,000+ per day from stocks, forex, and crypto in just 30 minutes a day.

The response was overwhelming, so we're running it one more time this Sunday at 2pm EST.

You'll see the full strategies, not an overview. 

Darren walks through exactly what to buy, when to sell, how to time crypto entries correctly, and why the current environment in global markets has opened up a window he hasn't seen in years.

He's also covering how to build a portfolio positioned for serious long-term wealth alongside the shorter-term daily profit strategies.

This is the last time he's running this live. Seats are limited.

Now, as I was saying…

When I was in Toronto, I knew a lot of guys who do construction. Kitchens, renovations, that kind of work. Many of them immigrated from distant countries with no education and barely any English, and a good number of them are pulling in $200,000 a year doing it.

Now, I've had drinks with these guys. I've played football with them. And I'll be honest with you, they're not reading books on mindset. Some of them are overweight, some of their marriages are falling apart, and most of them don't have their lives together in any obvious way.

That doesn't stop the money from coming.

Why? Because the demand is there. Construction is about as saturated as a market gets, and it still pays a guy with no degree a six-figure income because people need the work done and they're willing to pay for it.

So, when you see a crowded market, you're looking at the single clearest signal that money is changing hands. All those competitors are proof that customers are opening their wallets right now and buying. An empty market, the kind with zero competition, is usually a graveyard. A place where people already tried to get customers to pay, ran out of road, and quietly walked away broke.

You have to get a little cold-blooded about this. The fact that a market looks saturated is the reason to walk toward it, because saturation means demand, and demand means there's a spot under the sun with your name on it.

Now let me be straight with you, because I never want to oversell this.

If you'd gotten into affiliate marketing in 1999 and done it right, you'd probably be making ten or fifteen million dollars a year today. The early movers always grab the biggest slice, and yes, the market is more crowded now than it was back then.

But here's what that crowding actually does. At a certain point, a healthy market levels out. You won't make insane money unless you do something genuinely different from everyone else. You also won't fall beneath a certain very comfortable number. Six figures is sitting there for anyone willing to find their angle, and that's true across almost every market worth entering.

The mistake is picturing a market as a room.

You ever been to a rock concert where they crammed in way too many people? I was at one yesterday. The place comfortably fit maybe five hundred, and they jammed in close to two thousand. We were all rubbing shoulders, nobody could move, and there was zero room to do anything. That's how most people imagine a marketplace. A fixed room where every new person who walks in leaves less air for everyone else.

A market is a moving parade.

Consumers are constantly arriving and leaving. Sellers come and go. New products appear, new little corners of the market open up, and the whole thing keeps shifting under your feet. Remember those drinks I mentioned at the top? The green sludge, the ginger shots, the nine-dollar bottles that make you feel like you're hacking your own biology? Every one of those landed on a shelf that was already crammed with options, in a market everybody swore was finished, and people are buying them anyway.

That's a saturated market creating brand new room, in real time, while everyone on the sidelines insists there's no space left.

And once you understand the parade is always moving, the question stops being "is this too crowded" and becomes "how do I carve out my piece?" Usually the answer is to take something people already buy and add one feature for one specific slice of the crowd.

Malcolm Gladwell wrote about this in The Tipping Point. Everybody owns a car, so you build a car designed specifically for parents hauling kids to soccer practice, with the exact features that segment loves. You enter the giant existing market, then you plant your flag on one corner of it and own that corner.

Which brings me to the market I live in.

People keep telling me the "make money online" space is dying. I think the opposite is happening. The pandemic blew it wide open, and ten years from now it's going to be bigger still, because we're moving deeper into AI, more people are relocating to warmer places, and more of them are realizing a day job alone won't cover the cost of living. They need a side hustle. They need something they can run from home with just an internet connection.

That market is on its way up, and anyone who mistakes the crowd for a closed door is going to spend the next decade watching other people get paid.

So the next time you catch yourself backing away from a market because it's "too saturated," flip it. The crowd is the proof. The competition is the green light.

The money is already moving, and all you have to do is step into the parade and find your spot.

P.S. Want to know why I care so much about this topic? I broke it down on this podcast episode. Listen, and you'll see why it should matter to you, too.