Welcome to another issue of the no-BS newsletter dedicated to demystifying the world of passive income, where we share practical, reliable strategies to build and sustain income streams that work for you.

If you want to help someone else make money while they sleep, forward this email to them.

In today's issue:

If money can make it disappear… is it really a problem?

That’s a question I didn’t dare ask growing up—because in my house, money was the spark that lit every argument.
Shoes? Argument. Grocery bill? Argument. Credit card? Sirens.

Today? Money is a tool. Like fuel. You pour it where the engine’s stuck and you keep moving.

Last year my wife backed out of the garage… before opening the door.
Door mangled. Windshield shattered. Glass confetti in the back seat.
No kids in the car—thank God. But still: Problem.

The garage door guy shows up. I’m not price shopping. I’m not Googling “Best deal on doors near me.”
I’m literally just waiting for his number.

“$5,000 for the door. $500 for the windshield.”
Did I enjoy paying it? No.
Did I pay it? Immediately.
Because I can mail a campaign and make five grand. Problem solved. Move on.

Most couples?
World War III.
Blame, shame, old wounds, cold shoulders, maybe a yearly dinner-party jab: “Remember when you bulldozed the garage…?”
Why? Because $5,000 is life-changing when your income is fragile. It’s not the door—it’s the distance between you and financial oxygen.

Same story with our DJI Mini Pro drone. My daughter flew it into a tree. Gimbal dead.
$250 to replace. No shaming. No “Do you think money grows on trees?” lecture.
She did a few chores to feel the weight of it. Then we moved on.

Here’s the real lesson: peace of mind is more valuable than the price tag to protect it.
If a problem can be priced, it can be solved.
Not every time. But most of the time.

This is why I keep a mental category called the Annoyance Budget.
Car ding? Pay it.
Tool breaks? Replace it.
Bottleneck? Outsource it.

Because arguing is expensive. Resentment is expensive. Decision fatigue is expensive.
Money is cheaper.

If you catch yourself spiraling over a bill, ask:
“What’s the number that buys back my peace?”
Then go make that number your target. Maybe it’s one email. Maybe it’s one offer. Maybe it’s one new skill.
But when five grand is no longer life-changing, you stop living in emergencies. Problems become line items. And that—more than a shiny car or a bigger house—is what freedom feels like.

Your move: Pick one recurring headache in your life. Put a price on it. Create a mini-offer or send a campaign designed to cover just that number.
Do it once. Then again. Then again.
Soon, you’re not fixing garage doors—you’re buying back peace on command.

A small circle of beginners has discovered a secret "stealth stream" method, generating $3k-$10k+ per month from simple content sites. They've abandoned paid ads and social media for a hidden traffic source where visitors are so valuable, they're worth $150+ each.

Their new "interactive page format" is achieving unheard-of 5%, 10%, even 30% conversion rates, making them more than most affiliates earn from 1,000 visitors with just 50.

This is your chance to get the complete step-by-step system before it becomes mainstream. We're revealing everything—the traffic source, the page format, and the case studies—in a private, live workshop. Secure your spot and gain this unfair advantage.

Doors close at midnight — no replays, no extensions, no second chances.

Perfectionists run museums. Quiet. Pristine. Roped-off masterpieces nobody’s allowed to touch.
Builders run factories. Loud. Messy. Forklifts beeping. New stuff rolling off the line every day.

Guess which one prints money?

Microsoft didn’t curate a masterpiece. They ran a factory. Ship Windows 95. Patch it. Ship 98. Patch it. Repeat until billionaire.
Elon doesn’t frame rockets—he recycles them. Boom? Learn. Land? Learn faster.

Here’s the uncomfortable truth: feedback is a contact sport.
If you never get punched, it’s because you’re shadowboxing in your garage.

I look back at my first 5,000 emails and laugh.
Not because they were bad (they were), but because they bought me speed.
Every ugly send shortened the distance between me and the next win.

Perfection feels safe because no one can judge what they can’t see.
But that safety is a toll booth on the road to results.
You pay with time, confidence, and momentum—the three things you can’t refund.

Try this instead:

The 60/30/10 Rule

Chess Clock Decisions
Give yourself a timer for choices. When the clock dings, you move. The worst move is better than no move—because it generates data.

The Public Pothole
Post your offer with one known flaw and call it out. “Yep, still rough here.” Watch how fast help shows up when you own the dent.

The One-Take Habit
Record once. Publish the take. Fix tomorrow. One-take content forces clarity under pressure, and pressure builds skill.

You are not building a statue. You are building a system.
Statues impress. Systems compound.

Perfection doesn’t make you professional. Throughput does.
Build the factory. Let the museum envy your numbers.

This episode was a wild one. I sat down with Charles Black—yes, the guy from the sex niche—to talk less about technique and more about survival.

Highlights you don’t want to miss:

If you need a clear, real-world reminder to put list-building first, this episode is it.

Listen here, then ask yourself: If I lost 90% of my traffic tonight, could my list carry me? If not—fix that today.

If you want a book that actually makes you better at selling with words—this is it.
Written from prison (yep), as letters to his son, Halbert breaks down direct response in the most no-BS, street-smart way you’ll ever read.

Why you should read it (and reread it):

If your emails feel “polite,” this will rough them up (in a good way) and get you focused on what moves the money.

I lift you high and cut your rope.
I give you reach, but not the slope.
You sing for me, I own the stage—
What am I when you build in my cage?

What am I?

Think you've cracked the code? Reply to this email with your guess, and see if you're right!