Welcome to another issue of the no-BS newsletter dedicated to demystifying the world of passive income, where we share practical, reliable strategies to build and sustain income streams that work for you.

If you want to help someone else make money while they sleep, forward this email to them.

In today's issue:

You know what nobody tells you about getting rich online?

It’s not about having the perfect strategy.
Or the slickest sales funnel.
Or even the world’s most persuasive email copy.

It’s about having the guts to look like a total idiot.

Yep. That’s the price of admission.

You ever record a video of yourself and immediately want to crawl into a hole after hearing your own voice?

Welcome to my life, circa early 2000s.

When I started making videos, I sounded like a mix between Borat and a malfunctioning toaster. My English was terrible. My accent was thick. My voice? Squeaky as hell.

But I still hit record. Over and over again.

The first 50 videos made me zero dollars. Not a dime. But they made me something way more valuable…

They made me immune to judgment.

Same thing happened when I wrote my first 50 emails. No sales. Crickets. But each email was a rep in the gym. Each one chipped away at my fear of rejection.

Then came the real beast: phone sales.

Let me tell you, nothing tests your soul like pitching your $800 coaching offer to a stranger and getting told:

“If you’re so good, why don’t you coach me for free?”

(Yes. That actually happened. And no, I didn’t scream—I politely told her “no,” hung up the Skype call, and then curled up into a little ball.)

But guess what?

That pain? That awkward silence after rejection? That’s what made me level up.

Because a few calls later, after a bit of mentorship and some tweaks to my pitch, I made a $2,200 sale. And I felt like I just hacked the Matrix.

Here’s the truth most marketers don’t want to admit:

You won’t grow until you’re okay with being judged, ignored, rejected, and laughed at.

Everyone wants to win. But no one wants to look stupid trying.

Me? I got over it. And that’s why I win.

As my way of saying thanks for subscribing to the newsletter, I’d like to ship you a free copy of my Amazon best-seller, List Building Lifestyle: Confessions of an Email Millionaire. This book shows how to build a scalable passive income online, even if you’ve got no previous experience.

Claim your no-cost copy by texting the word BOOK to +1-917-979-4483.

You can also just click the button below if you’re reading this on your mobile device.

This book costs $20 on Amazon, but if you text the word BOOK to +1-917-979-4483, you’ll receive a special link allowing you to get a free copy of the book plus $3,251.88 in bonuses (just chip in on S&H).

Ever feel like you're drowning in “opportunity”?

Affiliate offer here. Coaching gig there. Someone's launching a crypto course and you’re this close to jumping in. And don’t even get me started on ecom side hustles.

Everyone says build multiple streams of income.
But what they don’t say is that most people are actually just building multiple distractions.

Let me hit you with a hard truth:

Just because you can do something doesn’t mean you should.

Look, I’ve met guys who can run seven businesses like it’s a video game. One minute they’re building funnels. Next, they’re flipping cars. Then they’re day trading while eating cold pizza at 3AM—and still banking seven figures.

Cool.

But you know what? I’m not that guy.
And maybe… you aren’t either.

I tried the day trading thing once. Crypto, circa 2017. You know how it ended? Burnout. Pure, flaming burnout.

That’s when I realized—my superpower is depth, not width.
I go all-in on one thing. I water the roots until they explode into branches. And those branches? They become income streams—yes—but they all come from the same tree.

That’s the difference.

Some people build a jungle of random side hustles.
I build a forest with one seed at a time.

The truth is, we’ve all got different wiring. Different bandwidth. Different biochemistry. You can admire the guy juggling five projects—but if you try to copy him and you’re not built the same?

You’ll crash and burn.

Wanna win long-term? Learn to say no.
Even when you’ve got the skills.
Even when you’ve got the resources.

Because your real limitation isn’t money, tech, or traffic…

It’s your attention.

In this episode, Igor sits down with legendary Ken McCarthy, a trailblazer in internet marketing and a champion of small businesses to discuss bold actions, content creation, and the power of speed in communication during challenging times. 

They dive into topics like small business resilience, the value of critical thinking, and the transformative impact of publishing books and media to challenge mainstream narratives.

This book? It’s like a slap in the face for anyone who blindly follows trends, gurus, or “movements.”

Hoffer, a longshoreman-turned-philosopher (seriously), breaks down how mass movements suck people in—not because they make sense—but because they give losers something to belong to.

It’s brutal. It’s raw.
And if you’ve ever wondered why broke people jump from one biz-op to another like frogs on Adderall—this book explains exactly why.

This isn’t some feel-good fluff.
It’s uncomfortable. It’s real.
And it’ll help you see through the BS that keeps most people broke and distracted.

Read it if you want to understand the psychology of crowds, cults, and even your competitors.

Read it if you want to stay grounded when everyone else is chasing magic beans.

Because the biggest danger in this game?
Isn’t bad offers or crappy traffic…
It’s becoming a true believer in the wrong thing.

I start with a whisper and end with a sale.

I’m not a person, but I guide them well.

From “Who are you?” to “Shut up and take my money!”

What am I?

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