Welcome to another issue of the no-BS newsletter dedicated to demystifying the world of passive income, where we share practical, reliable strategies to build and sustain income streams that work for you.

If you want to help someone else make money while they sleep, forward this email to them.

In today's issue:

Let me tell you something wild.

Did you know dentists have one of the highest suicide rates of any profession?

Now, before you start wondering what the hell this has to do with list building or affiliate programs—let me explain.

It’s not about teeth.
It’s about trapped potential.

Many high-income professionals—doctors, dentists, and lawyers—are secretly miserable. Not because they hate helping people… but because they’re stuck in the trap of trading time for money.

It’s predictable.
It’s “safe.”
It pays the bills (and then some).
But it doesn’t scale.
It doesn’t set you free.

And that’s the key difference between those who build real wealth… and those who burn out in a high-paying cage.

That’s exactly why I moved our affiliate program to a system that actually scales—and makes me money without me having to babysit every transaction, every partner, every freakin’ cookie.

In under a year, we’ve done nearly $1M in revenue with our affiliate program. And I’m not managing any of the headaches: not the payouts, not the tracking, not the taxes, not the accounting.

Now, here's the real kicker:
Every online entrepreneur should have an affiliate program.

It doesn’t matter if you’re selling supplements, courses, books, coaching, or frog-shaped soap.
If you’re not letting others promote for you—you’re leaving easy money on the table.

But here's what most people get wrong:

They build a “site.”
Slap on a payment button.
And pray someone finds it.

Nope. Doesn’t work.

Affiliates don’t want your story. They want your conversion rate.

You don’t need a pretty website. You need a money machine—a tight funnel, strong offer, and clear value proposition.

Once you’ve got that, scaling becomes stupid simple.
Get 10 good affiliates…
Feed them winning offers…
And watch your income grow while you sleep (or binge-watch Netflix, whatever).

Because at the end of the day?

You can keep pulling teeth… or you can start pulling commissions.

Your choice.

There’s a moment when every trapped 9–5er realizes:
“I’m trading my life for crumbs… while others eat the feast.” I hit that wall. Then I built a $20M email system—and I wrote a book about it. The List Building Lifestyle (AI Edition) walks you through how I built an 8-figure biz using nothing but email… and how you can do the same, even if you’re starting from zero.

And now—with the help of smart, easy-to-use AI tools—it’s even faster and simpler to build your list, write emails, and automate your income. You can get my book free, and I’ll even throw in $3,251.88 worth of my best templates, emails, and traffic blueprints. Just cover shipping.

Let’s set the record straight…

Copywriting isn’t about writing.
Yeah, yeah, I know—it sounds nuts.
It’s got “writing” in the name. Of course, it’s about writing, right?

Wrong.

And if that line of thinking is what’s been holding you back from starting—or scaling—your online business, let me rip that mental handbrake off right now.

See, the guys who are crushing it today—the ones raking in millions, automating workflows, and pumping out offers like there’s a Black Friday sale on attention spans—they’re not sitting there agonizing over perfect adjectives.

They’re thinking.

Copywriting is not an art form. It’s not even a talent. It’s a decision-making process.

It’s choosing the right idea.
Structuring that idea the right way.
And then using tools—AI, templates, proven frameworks—to execute fast.

The old-school gurus told you to write by hand, memorize phrases, and study “Words That Sell.” Cute. But it’s 2025.

The edge isn’t in being poetic—it’s in being strategic.

Today, the guy with the better idea beats the guy with the better pen.
The gal with the faster output beats the gal with the perfect sentence.
And the marketer who treats AI like a high-performance intern, not a threat, wins. Every. Single. Time.

Here’s the hard truth:
If you're still identifying as "a copywriter" instead of "a thinker who sells,” you’re already slipping behind.

But don’t sweat it. There’s still time to catch up—if you’re willing to let go of the romantic crap and get serious about velocity, validation, and execution.

Copywriting is not about craft—it’s about commerce.
Speed. Ideas. Testing.
And the balls to move before you're “ready.”

So the next time you stare at a blank page, don’t ask,
“What should I write?”

Ask this instead:
“What idea is so good, it sells itself?”

What if the real power of copywriting… has nothing to do with writing? 

Most marketers are still chasing headlines and hooks, meanwhile, Stefan Georgi is building AI-powered businesses, writing billion-dollar sales copy, and reinventing what it even means to be a copywriter. 

In this episode, we get real about: Why copy is no longer about clever phrasing, but clear thinking, the fatal mistake freelancers and business owners make with AI, and why “slow” is no longer a pace, it’s a liability Plus, Stefan shares how losing $250K on a skincare brand made him double down on the one skill that still gives you an edge, speed. 

So if you’re a copywriter, marketer, or offer owner trying to stay relevant while the game changes under your feet… Grab your coffee, silence the noise, and hit play. This might rewire how you think about selling in the AI age.

Let me warn you…

This book?
It doesn’t pat you on the back. It punches you in the gut.

No More Mr. Nice Guy is not just about being “less nice.” It’s about waking the hell up from a lifetime of people-pleasing, approval-chasing, and quiet desperation.

It’s about owning your balls again.

Here’s the thing most guys don’t realize—especially entrepreneurs:
You can build a 7-figure business and still act like a neutered puppy in your personal life.
You can “crush it” at work and still walk on eggshells at home.

This book calls out all the toxic crap men do to avoid conflict and seek validation—
…and how that same crap is crippling your confidence, your relationships, and yes, your business.

Dr. Glover doesn’t sugarcoat it.
He holds up a mirror and says,
“Here’s why your life sucks. Let’s fix it.”

If you’ve ever found yourself bending over backwards to be liked, quietly resentful, or secretly empty despite your external “success”—
This book will rewire your spine.

Highly recommended for every man who wants to lead—not just in business, but in life.

I’m the cost of your message in the crowd,

I make brand bosses mighty proud.

I don’t need a single soul to buy—

Just show the ad and pass me by.

What am I?

Think you've cracked the code? Reply to this email with your guess, and see if you're right!