Welcome to another issue of the no-BS newsletter dedicated to demystifying the world of passive income, where we share practical, reliable strategies to build and sustain income streams that work for you.

If you want to help someone else make money while they sleep, forward this email to them.

In today's issue:

Ever noticed how society glorifies being poor?

How many times have you heard something like:
"Money isn't everything."
"Rich people are greedy."
"At least we have each other."

Yeah, I call BS on that.

I’ve been poor. I’ve been rich. And I can tell you there is ZERO honor in being broke.

When my family lost everything and moved to Israel, I got a front-row seat to the ugly reality of financial struggle. My parents were drowning in money problems—so much so that I was an afterthought. Not because they didn’t love me, but because survival mode leaves no room for dreams, happiness, or generosity.

That’s what poverty does—it consumes you.

(I kid you not, back when my wife and I were struggling, wedding invites felt like traffic tickets.)

And yet, people still believe being rich makes you “less of a good person.”

Let me tell you something... money doesn’t change you—it amplifies you.

If you’re an a-hole, money just makes you a bigger a-hole.
If you’re generous, money gives you the power to change lives.

So here’s the uncomfortable truth:

Sure, people may root for the underdog. But do they admire failure?
No.

And that’s why I made a decision.

I swore to myself that I’d make so much money that the small stuff—weddings, birthdays, surprise expenses—would feel like mosquito bites.

And guess what? I did.

Not because I’m special. Not because I had a silver spoon. But because I refused to romanticize struggle.

If you secretly resent rich people while telling yourself you “don’t need money,” you’re pushing wealth away.

You don’t have to choose between being rich or happy, rich or kind, rich or healthy.
You can be all of it.

Your success isn’t just about you—it’s about who you can help once you have it.

So, the question is, are you ready to drop the lies and get to work?

Want to generate leads and sales on autopilot even if you’re a complete beginner? The 1-Click List Machine is a done-for-you system that helps you build a money-making email list in 30-60 minutes with zero tech skills.

Limited spots available! 

Ever wonder why two people can do the same thing in an online business… but one crushes it while the other struggles?

And yet, one is making a bank while the other is banging their head against the wall.

What’s the difference?

It’s not luck. It’s not timing. It’s not even the product.

It’s who they are before they even start.

See, most people come into this space thinking tactics will save them. They believe that if they just buy the right course, get the right funnel, or hit the right traffic source, they’ll magically become successful.

But that’s not how this works.

Success doesn’t come from a tactic. It comes from an identity.

And guess what? People can smell that insecurity from a mile away.

Think about it: When you go to a doctor, do they ask you if you’d like to take the medicine?
No.
They tell you what to do because they’re the expert.

Yet, most marketers act like the desperate guys in the DMs—begging people to buy instead of positioning themselves as the only logical choice.

So here’s the mindset shift:
You don’t need permission to be a leader. You just decide to be one.

Even if you’ve never made a dime, you can still:

Tactics will always change. Funnels will always evolve.
But one thing is constant: People follow certainty.

So the real question isn’t, “What’s the best marketing hack?”
It’s: “Do I see myself as the kind of person people want to follow?”

Because until you do, no strategy in the world will save you.

The changing tides of this digital landscape can leave even seasoned marketers navigating uncharted waters. 

But don't worry, in this enlightening episode, Igor is joined by a true marketing maestro, Francis Ablola, the CEO of REAL Advisors, LLC. 

Together, they dive deep into the evolving world of online marketing and share invaluable insights on,

How to thrive amidst its dynamic shifts.

Tune in as Igor and his guest, Francis Ablola, embark on a journey through the ever-changing landscape of online marketing.

If you’ve ever wondered how the top 1% of marketers print money on demand, Caleb O’Dowd’s book, "Monetization," holds the answer.

This isn’t another fluffy “think positive” business book.
It’s a hard-hitting, no-BS guide on how to squeeze every last dollar out of your business—without adding more work.

Caleb is a direct response wizard who learned from the legendary Gary Halbert (a guy who could sell ice to Eskimos and make them thank him for it). In this book, he reveals battle-tested monetization strategies that work across any business model—whether you sell products, services, or digital offers.

You’ll learn:
 

If you’re serious about turning clicks into cash, this book belongs on your shelf.

Grab your copy of "Monetization" and start extracting hidden profits from your business today!

I’m the key to engagement, the start of the race,

The higher I go, the stronger your case.

Ads and emails, I help them perform,

Without me, conversions take a storm. 

What am I?

Think you've cracked the code? Reply to this email with your guess and see if you're right!