Welcome to another issue of the no-BS newsletter dedicated to demystifying the world of passive income, where we share practical, reliable strategies to build and sustain income streams that work for you.

If you want to help someone else make money while they sleep, forward this email to them.

In today's issue:

  • Jodi’s Terrible Advice

  • I Want To Ship You a Copy of My Book

  • First-World Problems Need Third-World Hunger

  • What Doesn’t Kill You Makes You Rich With Patrick Stiles

  • Atomic Secrets of the 10x Copywriter

FROM MY WORLD

Jodi’s Terrible Advice

Ever been told to “just be real” in your marketing?

Yeah… me too. And it nearly killed my business before it even had a chance to crawl.

Let me take you back to 2008. I was grinding it out with an online MLM, slapping together a Frankenstein-style squeeze page, and desperately trying to get traffic through MySpace. (Yes, MySpace. Stop laughing.)

After finally seeing a trickle of traffic, I hit a wall: zero buyers.

So, naturally, I call up my upline, Jodi, and ask, “WTF is going on?” Her response?

“You just need to show people you’re a real person.”

Now, if there were an award for Worst Advice of the Decade, this would’ve taken gold, silver, AND bronze.

But being the clueless newbie I was, I ran with it. I cranked out blog posts, sob-story emails, and cringey YouTube videos showing my ratty apartment (which I shared with my immigrant parents in what looked like a Soviet-era bunker).

I exposed more about my personal life to my email list than I did to my own mother.

And guess what happened?

Still no buyers.

Here’s the harsh truth nobody wants to tell you:

People don’t care if you’re real. They care if you’re relevant.

They’re not looking to bond over your trip to Timmy’s baseball game or your grudge match with your jealous brother-in-law.

They want to know:

  • Does this person sound like they know what they’re talking about?

  • Do I believe they can help me solve MY problem?

That’s it. End of story.

And how do you create that belief?

  • Not with your life story.

  • Not with photos of your dog.

  • With tonality and storytelling.

Sounds confident. Speak with authority. Tell compelling stories that hook emotions, not facts, not features, not boring blog posts.

Until next time, remember:

  • Your backstory doesn’t sell. Your belief system does.

MY GIFT FOR YOU

I Want To Ship You a Copy of My Book

As my way of saying thanks for subscribing to the newsletter, I’d like to ship you a free copy of my Amazon best-seller List Building Lifestyle: Confessions of an Email Millionaire. This book shows how to build a scalable passive income online even if you’ve got no previous experience.

Claim your no-cost copy by texting the word BOOK to +1-917-979-4483.

You can also just click the button below if you’re reading this on your mobile device.

This book costs $20 on Amazon, but if you text the word BOOK to +1-917-979-4483, you’ll receive a special link allowing you to get a free copy of the book plus $3,251.88 in bonuses (just chip in on S&H).

MINDSET MAKEOVER

First-World Problems Need Third-World Hunger

Let me hit you with a truth grenade:

If your life feels stuck, boring, or frustrating… it might be too damn easy.

We’re living in a world where you can DoorDash your food, binge your dopamine on TikTok, and complain about “not having time” while scrolling 3 hours a day.

But here’s the kicker: growth only happens in discomfort.
And if you’re not naturally facing it, you better start manufacturing it.

That’s the raw lesson behind what I call the immigrant edge.

Back when Bedros was just a broke Armenian kid fresh off the Soviet boat, he was literally dumpster diving for expired lettuce. He wasn’t worried about optimization or productivity hacks—he was worried about not starving.

That kind of scarcity wires you differently. It teaches you speed of implementation.
When food lands in front of you, you don’t analyze it—you eat.

That hunger translated directly into his business life. See an opportunity? Jump on it.
Don’t wait. Don’t second-guess. Don’t ask Facebook what they think.

Now, maybe you didn’t dumpster dive as a kid. Cool. Neither did I.
But that’s no excuse.

You can create your own adversity. On purpose.

Train for a marathon in 6 weeks (even if Oprah smoked your finish time).
Get into stand-up comedy even if the idea makes you wanna puke.
Take up surfing even if the ocean terrifies you.
Challenge yourself on purpose—and do it regularly.

That’s how you build your emotional muscle, your mental toughness, your entrepreneurial edge. You stop procrastinating because your new normal is getting uncomfortable on demand.

And guess what? That makes business a whole lot easier.

When everyone else is stuck on “I don’t feel like it,”
you’re already three steps ahead because you trained your brain to act before it argues.

So if you want to live the dream, stop fantasizing about “some day” and start creating micro battles you can win now.

Get uncomfortable. Get gritty. Get moving.

  • You don’t need a fairy tale life. You need a challenge worth fighting for.

FOR YOUR LISTENING PLEASURE

What Doesn’t Kill You Makes You Rich With Patrick Stiles

Have you ever wondered how a turbulent past can lead to a transformative future?

In this episode, I’m thrilled to welcome Patrick Stiles, the founder and CEO of “Vidalytics”, a revolutionary video hosting and analytics platform.

Tune in as Patrick shares his inspiring story of reinvention, valuable lessons from failure, and insights into the current state of video marketing. From debunking myths about VSL lengths to strategies for optimizing video funnels, this conversation will leave you inspired to rethink your approach to video and life itself.

CURATED READS

Atomic Secrets of the 10x Copywriter

This isn’t a book—it’s a damn blueprint for bending human desire to your will.

If you’ve ever stared at a blank page wondering how to write an email, headline, or ad that actually sells, this is the cure. Eugene Schwartz doesn’t just teach copywriting, he teaches how to enter your prospect’s mind and rearrange the furniture.

What makes this book different?

It’s not fluff. It’s not trendy. And it doesn’t hold your hand.
But if you can handle it, you’ll never look at marketing the same way again.

Here’s the magic:
Schwartz breaks down market awareness levels and sophistication stages in a way that makes you go, “Holy crap… now I get why nobody’s buying.”
He shows you how to escalate emotion, stack logic, and ride the wave of your audience’s deepest fears and fantasies—without sounding like a sleazy infomercial.

Every serious copywriter has a worn-out, dog-eared copy on their desk.
If you don’t have yours yet… time to level up.

This book is dense. But treat it like a manual, not a novel. Read, apply, profit, repeat.

RIDDLE ME THIS

Can You Crack The Code?

I work while you sleep,
no hands on the keys.
I send and I tag,
and segment with ease.
I follow a flow,
a pre-written plan—
What am I, oh digital man?

Think you've cracked the code? Reply to this email with your guess, and see if you're right!

I don’t chase buyers—I pull them in. With value up front, that’s how I Name this tactic marketers celebrate.

The answer is: Inbound Marketing

Reply

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