Welcome to another issue of the no-BS newsletter dedicated to demystifying the world of passive income, where we share practical, reliable strategies to build and sustain income streams that work for you.

If you want to help someone else make money while they sleep, forward this email to them.

In today's issue:

Have you ever had a friend ask you something so random that you start questioning your memory?
That happened to me the other day.

Out of nowhere, my best friend texts:
"So… are you really going to do it?"
"Do what?" I ask.
"Build a school."

Now I’m confused. Did I black out and start an education empire without knowing it?
Nope. Turns out, he read it in my newsletter.
Problem is… I didn’t write that newsletter.

Well… not me me.

It was my AI.
A fully trained, Igor-flavored AI that my team built to write like me so convincingly that even my closest friend couldn’t tell the difference.

And that’s where I think the real opportunity with AI lies.
Not in replacing you.
But in scaling your voice.

Because here’s the thing — AI will flood the world with cookie-cutter, ChatGPT-flavored content. You’ve seen it. You can smell it from a mile away.
It’s fine. It’s 80% there. But it’s not unique.

And if you’re not unique, you’re invisible.

That’s why the smart move isn’t to fight AI or to worship it blindly.
The smart move is to train it. To make it your research partner, your assistant, your speed-boost button — but never your replacement.

Because if everyone’s painting in lime green, the only way to stand out… is to paint in neon pink with glitter.

So, better question than “Will AI replace us?”:
How can you make AI your amplifier, not your executioner?

There’s a moment when every trapped 9–5er realizes:
“I’m trading my life for crumbs… while others eat the feast.” I hit that wall. Then I built a $20M email system—and I wrote a book about it. The List Building Lifestyle (AI Edition) walks you through how I built an 8-figure biz using nothing but email… and how you can do the same, even if you’re starting from zero.

And now—with the help of smart, easy-to-use AI tools—it’s even faster and simpler to build your list, write emails, and automate your income. You can get my book free, and I’ll even throw in $3,251.88 worth of my best templates, emails, and traffic blueprints. Just cover shipping.

There’s a strange thing that happens when life strips you bare — no money, no safety net, no backup plan.
You’re forced to confront a truth most people spend their whole lives avoiding:
Who are you when you have nothing?

It’s easy to feel like a winner when the bills are paid, the fridge is full, and people clap for your victories. But when you’re standing in the ashes of bad decisions, broken dreams, and burned bridges… there’s no audience, no applause. 

Just you and the decision: Do I get up, or do I stay down?

The real turning points in life rarely look pretty. They’re not Instagram-worthy.
They look like getting fired — twice. They feel like waking up and realizing the life you’re living is going nowhere fast. 

They sound like that tiny voice in your head saying, “You’re done,” and deciding to answer back, “No… I’m not.”

Here’s the thing: in those rock-bottom moments, something priceless is hiding in plain sight.
You discover what can’t be taken from you. Your grit. Your resourcefulness. Your stubborn refusal to quit.

That’s the raw material success is built on.
Not the shiny cars or the big paydays — those are side effects. The real prize is the unshakable confidence that no matter how hard you fall, you’ll get up swinging.

So if you’re in the thick of it right now, wondering if you’ll ever climb out…
Remember this:
The worst chapters in your story can become the ones that make the rest of the book worth reading.

Have you ever wondered how a turbulent past can lead to a transformative future? 

In this episode, I’m thrilled to welcome Patrick Stiles, the founder and CEO of “Vidalytics”, a revolutionary video hosting and analytics platform. Tune in as Patrick shares his inspiring story of reinvention, valuable lessons from failure, and insights into the current state of video marketing. 

From debunking myths about VSL lengths to strategies for optimizing video funnels, this conversation will leave you inspired to rethink your approach to video and life itself.

Most entrepreneurs secretly run their business like a plate-spinning act at a cheap carnival.
Every day, they’re sprinting between plates, hoping none of them crash — and wondering why they’re always exhausted and broke.

Work the System is the antidote.
Sam Carpenter lays out a simple, almost boring truth that changes everything: Your business is just a collection of systems. Fix the systems, and you fix the business.

That means no more being chained to every little task. No more living in “urgent mode.”
Instead, you start building processes that run without you — freeing your time, reducing stress, and finally letting you focus on growth instead of firefighting.

This isn’t theory. Carpenter took his own near-dead business and turned it into a cash machine simply by documenting, tweaking, and improving his systems one by one.

If you’ve ever dreamed of stepping back from the chaos while making more money, this book will hand you the blueprint.

I answer the question in every buyer’s mind:

“Why you, and not the other kind?”

I’m the sharp edge that cuts through the noise,

And makes strangers your loyal choice.

What am I?

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