Welcome to another issue of the no-BS newsletter dedicated to demystifying the world of passive income, where we share practical, reliable strategies to build and sustain income streams that work for you.

If you want to help someone else make money while they sleep, forward this email to them.

In today's issue:

You ever notice how a good story can glue you to your seat?

Think about the last time someone told you a crazy, can’t-believe-it-happened kind of story. 

Maybe it was about a neighbor’s dog chasing the mailman, or someone finding a priceless painting in their attic. Whatever it was, you probably leaned in, hung on every word, and felt a little rush when the punchline hit.

Now imagine if your emails made people feel that way.

Because here’s the truth most marketers don’t get—stories sell.

I wasn’t always a “storyteller.” In fact, early in my career, my emails read more like instruction manuals than conversations. And let’s be real—no one wakes up excited to read instructions.

But once I started weaving stories into my emails, everything changed. 

Suddenly, people weren’t just reading—they were replying. Asking questions. Sharing their own stories. And most importantly? They were buying.

Why? Because stories break down walls.

No one wants to feel like they’re being sold to. But a story? That’s something people lean into. It doesn’t just grab attention—it keeps it.

And here’s the kicker—you don’t need some Hollywood-level plot to make it work.

Most of the stories I use are ordinary moments—like realizing I got too much change at the grocery store and debating whether to return it. (Spoiler: I did, but not before thinking about how rude the cashier was.)

These small, relatable stories connect on a human level, and that’s where the magic happens.

The best part? You can steal this strategy for yourself—today.

Just ask yourself:

Then tie that story to the message you want to deliver, whether it’s about overcoming fear, taking action, or spotting hidden opportunities.

And don’t stress about perfection. Emails aren’t novels—they’re conversations. Think of it as talking on paper.

So, the next time you sit down to write an email, don’t start with facts. Start with a story.

Because when people relate, they respond—and that’s how you turn readers into buyers.

As our way of saying thanks for subscribing to the newsletter, we’d like to ship you a free copy of the Amazon best-seller List Building Lifestyle: Confessions of an Email Millionaire. This book shows how to build a scalable passive income online even if you’ve got no previous experience.

Claim your no cost copy by texting the word BOOK to +1 (917) 979-4483

You can also just click the button below if you’re reading this on your mobile device.

TEXT 'BOOK' TO CLAIM YOUR FREE COPY

This book costs $20 on Amazon, but if you text the word BOOK to +1 (917) 979-4483, you’ll receive a special link allowing you to get a free copy of the book plus $3,251.88 in bonuses (just chip in on S&H).

Let’s talk about something we all deal with but no one wants to admit—anxiety.

Most people treat anxiety like an unwelcome guest who shows up at the worst times and overstays its welcome. But what if I told you anxiety could be your biggest asset instead of your worst enemy?

Here’s the deal—anxiety drives decisions. 

It’s the invisible force behind every move you make, from choosing where to live to picking what brand of cereal to buy. And once you understand how it works, you can flip the script and use it to your advantage.

Think about it—why do people install alarm systems? It’s not because they expect a break-in tomorrow. It’s because the fear of what might happen keeps them up at night. And guess what? The companies selling those systems aren’t evil—they’re solving a problem that already exists in the customer’s mind.

The same goes for any big decision. 

We don’t buy things because we need them—we buy them because we need to ease our anxieties.

And this isn’t just about business. Anxiety shapes personal choices too—relationships, careers, even hobbies. 

It’s like this ever-present background noise influencing everything we do.

But here’s where it gets interesting—most people try to run away from anxiety. What if you leaned in instead? What if you treated anxiety as your personal GPS, guiding you toward the things you need to face head-on?

Successful marketers, entrepreneurs, and leaders don’t ignore anxiety—they study it. They figure out what keeps people awake at night, and then they solve those problems.

And here’s the best part—when you understand anxiety, you also gain a superpower for your personal growth. You start spotting the hidden fears that control your own decisions. You start asking, “Am I doing this because it’s right—or because I’m afraid of what happens if I don’t?”

That’s how you go from being controlled by anxiety to controlling it.

So, next time you feel that knot in your stomach, don’t push it away. Ask yourself:

Because anxiety isn’t your enemy. It’s your secret weapon—if you know how to use it.

Ever heard of making money while you sleep? If you’ve been on the internet for more than one second, you have heard it. Tons and tons of “gurus” boast about doing it.

Here is the truth: Most of those losers are living on their friend’s couches and don’t make a dime. Yes, they are fake. But, the “make money while sleeping” lifestyle is true.

There are people out there who do it. And today I chatted with one of them, my man Richard Legg. Richard works two hours every day, five days a week. And guess what? Like the English gentleman he is, he explains the complete process, from A to Zebra.

If you love the idea of making money while you sleep, this episode will be a treat.

Tired of giving up when things get tough? 

Angela Duckworth’s Grit: The Power of Passion and Perseverance reveals how unwavering passion and perseverance are the real keys to achieving your biggest goals. No shortcuts—just practical insights to help you keep going when the going gets hard. 

Read this if you’re ready to turn obstacles into opportunities and make success your reality.

I am the spark that ignites your soul,

A vision so vivid, yet never whole.

I fade when you wake, but return when you sleep,

What am I, that in your mind I creep?

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