Welcome to another issue of the no-BS newsletter dedicated to demystifying the world of passive income, where we share practical, reliable strategies to build and sustain income streams that work for you.

If you want to help someone else make money while they sleep, forward this email to them.

In today's issue:

Ever feel like there’s never enough time in the day?

Like, if you just had two more hours, you could finally launch that funnel, email that list, and maybe even go for a walk that doesn’t involve a grocery cart?

Yeah, me too. Until I discovered a brutal truth that flipped my world upside down.

It turns out that the less time I had, the more I got done.

I didn’t believe it at first either. But then came the chaos: moving to a new country (hello, Bulgaria), juggling two kids, apartment hunting, paperwork nightmares, school enrollments, and a beautiful, boiling-hot mess of bureaucracy.

Some weeks, I barely worked at all. Like zero. Nada.
But here’s the kicker—my business didn’t fall apart.
It kept chugging thanks to the systems and the team I’d built.
And when I did work—maybe an hour here, two there—I crushed it. I got more done in 90 minutes than I used to in a 9-to-5 workday.

So what gives?

Constraints.

Having a tight schedule forced me to focus like a sniper. No fluff, no YouTube “research,” no bouncing between “urgent” Slack messages and random browser tabs.

Just real work that moved the needle.

And the core of it all?

Goals. Real ones. Not vague “get rich” dreams. I mean, crystal-clear targets like:

Dan Kennedy—one of the grumpiest geniuses in marketing—was my wake-up call.
The guy didn’t just work hard. He worked smart, with structure.
He didn’t leave productivity to chance. He baked it into his life.

Want to be like Dan? Start with this question:

“What’s my #1 goal—and what’s the one thing I can do right now to move closer to it?”

Because it’s not about having more time.
It’s about using the little time you’ve got, like your life depends on it.

So next time you say, “I don’t have time…”
Ask yourself:

“Do I really not have time—or am I just avoiding the hard stuff that actually matters?”

There’s a window in every online entrepreneur’s life where they ask:

“Why the hell am I working so hard… and still not making real money?”

I hit that wall years ago. Then I built something that flipped the script.

I wrote this short book to show you exactly what I did — the system I still use today to turn emails into income, without chasing trends or dancing for clicks.

And yeah — it costs less than gas to get to work.

But don’t let the price fool you.

This isn’t a book you buy. It’s a fork in the road.

Ever feel like you’re better than your bank account suggests?

Like you’ve got the skills, the drive, the hustle—but for some reason, the money isn’t showing up the way it should?

Here’s a brutal truth that smacked me upside the head like a cold fish:

A Level 10 skillset in a Level 2 opportunity still keeps you broke.

Read that again.

You could be a genius at what you do. The best. The GOAT.
But if you’re playing small—if you’re pouring your energy into low-leverage, low-impact opportunities—you’ll never hit your true potential.

This isn’t about motivation.
This isn’t about grinding harder.
It’s about getting the hell out of the wrong arena.

Let me put it in perspective:
One guy builds a badass info product, nails Facebook ads, grows a bride squad of 3,000 raving fans... then realizes he’s capped because he’s selling bridesmaids dresses from AliExpress.

Meanwhile, he takes the same skills, the same marketing chops, and plugs them into higher-value businesses—and suddenly he’s helping companies scale from $14 million to $50 million in under 15 months.

Same skills. Different sandbox. Different payday.

So many of us waste years squeezing blood from a stone, clinging to what’s familiar because we’re afraid to let go and level up.

And here’s the kicker...

Most people don’t fail because they suck.
They fail because they keep chasing “how” instead of finding the damn “who”.

Trying to do it all yourself? That’s a one-way ticket to burnout town.

You want leverage? You want growth? You want sanity?
You need to find the right people to plug into your vision—people who do the stuff you suck at, so you can stay in your zone of genius and actually grow.

The mindset shift is this:

Your future has less to do with how talented you are, and more to do with where and with whom you apply it.

So ask yourself...

Are you stuck in a low-level opportunity?

Still trying to outwork a broken model?

Or are you finally ready to take your killer skillset to a playing field where it actually pays off?

In this episode, I’m thrilled to sit down with Austin Netzley, entrepreneur, author, and expert on scaling businesses while reclaiming your time. We’re diving into everything from building a self-sustaining business that thrives without you to creating systems that let you step away without everything falling apart. 

Austin shares hard-earned lessons on overcoming fear, staying focused, and why the simplest path is often the most effective. Whether you’re just starting out or looking to take your business to the next level, this conversation is packed with insights you won’t want to miss. 

So, grab a coffee, hit play, and let’s get into it!

Here’s a scary thought: most people plan their careers like they’ll live to 65, but science says we might be pushing 100... or more.

Now imagine working your tail off, burning out by 45, and then having another 55 years to fill with... what? Netflix? Regret?

Yeah, no thanks.

That’s where The Longevity Imperative comes in. This book isn’t about supplements or how to reverse gray hair (though, hey, I’d read that too). It’s about the bigger picture: how the world needs to change when people start living much, much longer—and what that means for you as a business owner, a parent, and a human being trying to make sense of it all.

Author Andrew Scott makes the case that longer lives aren’t just a medical win—they’re an economic, social, and entrepreneurial earthquake. If you're not ready for it, you'll be left behind. If you are... you’re in for one hell of a ride.

Big takeaway?
If you want to build wealth that lasts, you'd better start building systems and businesses that don’t rely on your energy alone — because you’re going to need that energy to actually enjoy your extra 40 years.

Read this. Then read it again. It might just change how you think about time, money, and the whole damn game.

I start with a whisper, but I never shout.
Each word I send removes your doubt.
You didn’t ask, but I still appear—
Building trust year after year.
What am I?

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