Welcome to another issue of the no-BS newsletter dedicated to demystifying the world of passive income, where we share practical, reliable strategies to build and sustain income streams that work for you.

If you want to help someone else make money while they sleep, forward this email to them.

In today's issue:

Most people think objections show up halfway through the sales pitch.
Wrong.

Objections are sitting there, smirking at you, before your prospect even clicks your link.

And if you don’t kill them first… they kill your deal.

Here’s the funny part: I used to think I needed the perfect closing line to overcome objections. That magical phrase that would hypnotize my prospect into saying yes.

Spoiler: it doesn’t exist.

The real secret? You handle objections before they’re voiced.

Not after. Not during. Before.

And when you do it right, something amazing happens:

Now, how exactly do you do it? That’s the part most marketers get wrong—and I’m not spilling all the beans here. Let’s just say it involves naming what your prospects are too shy to say out loud… and flipping it on its head.

Do this right, and you won’t just overcome objections—you’ll erase them before they even exist.

So here’s my challenge to you:

What’s the one thing your prospects secretly doubt about your offer—but are too polite to voice?

Start there. Say it first. Watch what happens.

If traffic were the problem, you’d be rich. What’s really throttling you is the operating system behind your money decisions. Over two Saturdays, I’ll walk you through a 2-step reset—remove the “poverty viruses,” install the money OS that makes the right moves feel safe and obvious, so your tactics finally work the way they should. It’s live, hands-on, zero hypnosis or manifesting, and guaranteed. We do it in a small room so I can coach you in real time, then lock it in with follow-up support. Seats are limited for a reason, and my show-up-and-feel-it guarantee makes it riskless.

Most people don’t fail because they lack skills. They fail because they accept less than they deserve.

Think about it—how many people do you know who practically run a business for someone else, but never break free to build their own? They’re the first to show up, the last to leave, and the glue that holds everything together. Yet they tolerate being treated like disposable labor because, deep down, they’ve accepted that “this is just how it is.”

That’s the mindset trap.

Success isn’t about being the smartest or the hardest worker. It’s about drawing a line in the sand and saying:
“This is the minimum I’m willing to accept from life—and nothing less.”

But here’s the kicker—once you hit that standard, you can’t just camp there. Because the second you stop raising the bar, complacency sneaks in. You get comfortable. And comfort is the silent killer of ambition.

The happiest, most successful people? They’re always chasing a new standard. Higher income. Better relationships. Stronger health. Deeper purpose. Multiple targets in play at once.

Pause for a second and be brutally honest with yourself:
What’s your minimum allowable standard right now? And are you actually living it?

If not, stop settling. Raise the bar. Because the life you’re entitled to isn’t handed out. It’s demanded.

What if the fastest path to authority isn’t years of experience, but the willingness to ship what others are too afraid to publish? 

In this episode, I sat down with Csaba Borzási, the copywriter who transformed from student to expert by breaking down legendary sales letters and teaching what he learned, proving that authority is claimed, not granted.

We dive deep into how Csaba built his authority through daily sales letter breakdowns, why he replaced 80% of his lead magnets with a single filtering book, and the neuroscience behind his “Belief Shifting Emails” that rewire subscriber brains.

Plus, the truth about AI copywriting that most experts won’t reveal, and how Csaba leverages it without losing his human edge.

This might just change how you think about authority, email marketing, and why perfect is the enemy of shipped. Hit play and let’s go.

If you’ve ever wondered why people say yes to things they don’t even need… this book is the answer.

Robert Cialdini’s Influence: The Psychology of Persuasion is like a cheat code for understanding human behavior. He breaks down the six psychological triggers that make people click, buy, and follow through—even when logic says they shouldn’t.

Here’s the kicker: once you see these principles in action, you can’t unsee them. Ads, sales pages, and even conversations with your neighbor suddenly look like persuasion clinics.

But this isn’t just theory. These are tools you can use in your emails, funnels, and everyday interactions to multiply your impact. Want more people to read, click, buy, and thank you for it? This book is your roadmap.

Warning: After reading, you’ll start catching yourself falling for these tactics too. Which is both terrifying… and kind of fun.

I’m tested in silence, measured in gold,

Small changes win or lose the fight.

Cut me, tweak me, run the split—

What lives by data, dies by might?

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