Welcome to another issue of the no-BS newsletter dedicated to demystifying the world of passive income, where we share practical, reliable strategies to build and sustain income streams that work for you.

If you want to help someone else make money while they sleep, forward this email to them.

In today's issue:

Let me tell you something that might sting a little…

Social media doesn’t love you back.

I know, I know. It’s where you got your first 10k followers. It’s where people DM you with “Hey bro, I love your content.” It’s where your “brand” lives. Heck, you may even think it’s where your business lives.

But what if one morning, you wake up, rub the sleep out of your eyes, open your phone… and poof.

Your account is gone.

Suspended. Shadow banned. Deleted. Just… gone.

Now you’re pacing the room, refreshing your inbox, screaming “BUT I FOLLOWED THE RULES!” as your dreams get flushed down Zuckerberg’s digital toilet.

I’ve been there. More times than I’d like to admit. Ad accounts. Personal accounts. Business accounts. Banned, frozen, or “reviewed” into oblivion.

Here’s the cold, hard truth:
You don’t own your social media following.
You rent it. And the landlord is a moody, faceless algorithm that doesn’t give a crap about your hustle.

You can be an elite-level influencer, a TikTok beast, or the king of Instagram reels. Doesn't matter. If Big Tech decides your content is too promotional or not family-friendly or they just feel like doing a “clean up,” you’re toast.

And I’m not just talking theory. I know dozens of marketers who built HUGE followings—100k, 200k, even 500k—and lost it all overnight. No explanation. No appeal.

So what separates the survivors from the sob stories?

Email. Freaking. Lists.

That’s right. The ones who made it out alive had the foresight to funnel all that juicy social media traffic into a landing page, collect emails, and build a list they actually own.

The losers? They were just there for the likes.

Look, I’m not saying don’t use social media. Use it like a rented mule. Post, engage, go viral. But never confuse it with something that belongs to you.

Because at the end of the day, the only platform that’s truly yours…
is the one you build yourself.

And that starts with your list.

There’s a window in every online entrepreneur’s life where they ask:

“Why the hell am I working so hard… and still not making real money?”

I hit that wall years ago. Then I built something that flipped the script.

I wrote this short book to show you exactly what I did — the system I still use today to turn emails into income, without chasing trends or dancing for clicks.

And yeah — it costs less than gas to get to work.

But don’t let the price fool you.

This isn’t a book you buy. It’s a fork in the road.

Let me tell you a little secret about success:
It never looks like success while you're in the middle of it.

More often, it appears to be debt. Doubt. And doing graveyard shifts while praying your secondhand laptop holds out one more night.

It looks like people are laughing behind your back, saying, “He’s trying to make money online—what a joke.”

It looks like your dad is telling you to quit.
Your best friend is ghosting you.
Your girlfriend wondering if you’ve lost your damn mind.

It looks like maxed-out credit cards, late bills, and begging your cousin for a $100 loan so you can buy a mobile hotspot to sneak in some laptop time during your night job.

And yeah—it feels like crap.
But here’s the twist…

That is the path to success.
Not a detour. Not a punishment. The actual, honest-to-God road.

Because nobody builds something great without walking through the fire first.

Want to make six figures online?
Then prepare for the days when no one claps for you.
The days when your “best idea ever” crashes and burns.
The days when you feel like a broke, delusional idiot chasing a pipe dream.

And that’s where 99% of people tap out.

But if you can keep going—if you can dig your heels in, work through the late nights, ignore the haters, and keep building even when no one believes in you—you get something money can’t buy.

You get proof.

Proof that you don’t need validation.
Proof that struggle sharpens the blade.
Proof that every single challenge you faced wasn’t a wall—it was a test.

And if you pass enough of those tests?

You get to roll up in an $86,000 car and make the doubters choke on their frappuccinos.

So next time life feels like it’s grinding you into the dirt, just remember:
You’re not being buried. You’re being planted.

What if you could turn spare bedrooms and empty homes into steady income without owning any property?

In this episode, James Svetec, Airbnb expert and co-author of Airbnb for Dummies, reveals how to turn short-term rentals into passive income powerhouses. From co-hosting strategies to optimizing listings, James shares actionable steps to help anyone build a profitable Airbnb business. Whether you’re a complete beginner or looking to refine your strategy, this conversation is packed with tips to boost revenue, reduce hassle, and navigate the Airbnb landscape like a pro.

Get ready to discover how to earn from Airbnb, even if you don’t own property, and create a business that works for you.

Let me hit you with a truth bomb most online entrepreneurs never talk about:

Making money is easy.
Making meaning while making money? Now that’s a real flex.

That’s why this book—“Venture Meets Mission”—is a total mind-bender.

It’s not your typical “rah-rah entrepreneur” fluff. Nope. It dives deep into how business and social good don’t have to live on opposite ends of the universe. You can scale, dominate, and cash checks while doing something that actually matters.

Wild, right?

The authors break down how today’s smartest founders are blending profit with purpose—and not in some hippie-dippy, “save the whales” way. I’m talking real companies, real strategies, and real growth.

So if you’ve ever thought, “Can I actually build something meaningful while still raking it in?”—this book says: Hell yes.

It’s a killer read for anyone who wants to do more than just chase Lambos and flex Stripe screenshots.

You can’t copy me, but you can study me. 

I’m often dissected, sometimes exaggerated, 

and always meant to teach. 

What am I?

Think you've cracked the code? Reply to this email with your guess, and see if you're right!