Welcome to another issue of the no-BS newsletter dedicated to demystifying the world of passive income, where we share practical, reliable strategies to build and sustain income streams that work for you.

If you want to help someone else make money while they sleep, forward this email to them.

In today's issue:

  • The Trick That Makes People Spill Gold

  • The Revenue-Only Affiliate Walkthrough Just Dropped (Highlights Edition)

  • The Precision Shift That Forces Progress

  • The Squeeze Page Inventor

  • Duct Tape Marketing by John Jantsch

FROM MY WORLD

The Trick That Makes People Spill Gold

It’s 10 a.m. I’m on another partnership call. The guy on the other end is talking, but then I hear it. Click, click, click. Just one mouse click, and I knew he wasn’t really there with me. That’s when it hit me: I had to change how I was running these calls.

Listening is an active skill. Because most people treat it like a passive reflex, they think silence equals weakness. I learned the opposite: when I shut up and really listen, I get control of the room.

I used to take notes on paper during calls. Then I switched to typing in Word as people talked. It helped me catch keywords, but honestly, it made me feel fake. Like I was pretending to listen while I just typed away. So I stopped. Now I just sit still, repeat a phrase, and write down one keyword. I remember more, and the other person relaxes. They feel safe and open up. Eventually, deals happen because people want to work with someone who actually hears them.

This isn’t about being nice but just basic math. When people feel heard, they give back. They reply, they help, sometimes they even go out of their way for you. I see the same thing on webinars. People are half-watching, half-scrolling on their phones. So I started testing this in meetings. I ask a clear question, make them talk, and then I just listen. Suddenly, things get easier. More people buy. I’ve seen it happen on dozens of calls and deals.

Here’s the truth: listening costs less than trying to be charming, but it pays a lot more.

MY GIFT FOR YOU

The Revenue-Only Affiliate Walkthrough Just Dropped (Highlights Edition)

If you’re only going to catch up on one thing today, make it this: the training breaks down the pure mechanics behind turning cold traffic into consistent affiliate commissions.

I'll walk you through the three core pillars: where the traffic comes from, how the campaigns are structured, and how the emails do the selling — without guesswork, hype, or unnecessary layers.

The immediate takeaway is a new level of clarity on:

• Where money is leaking in your current setup
• Which adjustments create lift without rebuilding everything
• What can be copied and deployed right away

The walkthrough focuses on the core system my business still runs on, reduced to the parts that directly affect revenue.

If you want to move from guesswork to a reliable, mechanical understanding of affiliate conversions, you need to see this now.

MINDSET MAKEOVER

The Precision Shift That Forces Progress

Most people love setting goals because it feels productive. But here’s the truth: vague goals are emotional anesthetics. They numb you just enough to avoid changing anything. That’s why people spend ten years “trying to make money online” and end up exactly where they started.

I used to do the same thing. I’d set general targets, miss them, then blame the market, timing, or some guru who “sold me the wrong thing.” But the moment I switched to specific, painful goals, the kind you feel in your chest when you’re off track, everything changed. Because when you know precisely where you’re going, every decision becomes binary. It either moves you closer or drags you away. No grey zones or excuses.

And this is where most people fail: they think goal-setting is about writing a dream on paper. It’s not. It’s about internalizing something so specific that not working toward it feels wrong. Which means all the comforting stories (“school didn’t teach me,” “the course was bad,” “the timing sucked”) fall apart. What’s left is you, your choices, and the results you keep creating.

Here’s the ugly truth: If you’re not where you want to be, it’s probably because your daily choices protect your comfort, not your future. Change that, and your progress won’t be slow. It’ll feel fast.

Real rule: your results come from being precise, not just being optimistic.

FOR YOUR LISTENING PLEASURE

The Squeeze Page Inventor

Dean Jackson invented the squeeze page: the tiny, simple page that built millions of email lists before most marketers even knew what “opt-in” meant. And in this episode, he drops the line that stopped me cold: it’s not about getting your name out there… It’s about getting their name in here. That flips the whole internet-marketing circus on its head.

We talk about what real success looks like, why most people chase fame instead of money, and how one small change turned a webinar into a 10-15% converter. This isn’t about small wins, it’s about big multipliers.

If you want the truth from someone who built empires on simplicity, this is your episode. Listen in and steal one idea to use this week.

CURATED READS

Duct Tape Marketing by John Jantsch

If your marketing feels like guesswork, this book gives you the blueprint. Jantsch shows you a simple, repeatable system that works even when the rest of your business feels duct-taped together.

It’s practical, clear, and you can use it right away. No hype or guru nonsense.
You’ll finally get how to position your offer, build trust, and set up a marketing engine that doesn’t break every week.

If you want marketing that actually works, start here.

RIDDLE ME THIS

Can You Crack The Code?

You can copy my shape, chase my look,
Even promise to follow me
But only steady steps make me real.
I reward the patient and punish the sporadic.

What am I?

Think you've cracked the code? Reply to this email with your guess, and see if you're right!

I cost nothing to create but can make you rich.
I can be shared infinitely yet still belong to you.
People chase me harder than they chase money.

The answer is: Value.

Reply

or to participate